to write this post inspired me to a discussion of the news groups, provoked a statement Steve Jobs (the one from Apple) about DRM.
DRM problem, contrary to appearances, does not lie in. .. DRM. It lies somewhere else: the human mentality. And in our situation, the mentality generated from several years of the previous system, which is the mentality of the next generation inherit ...
not right? So let's look at the phenomenon, DRM which is not apparently nothing in common. Let's look specifically dorożkarzom the Highlands. It's such a small occupational group, of which some time ago it got loud when the tax office told them to install cash registers. He did an amazing lament, what kind they are oppressed.
A are oppressed? It is really irrelevant. The important thing is that in Poland we have such an invention, as income tax. This tax covers all sources of income, including those withheld and / or illegal. Thus, theoretically, these cabbies pay tax on their income. But apparently it's just a theory - because if they did, indeed, what do protested against sickness insurance funds? The more that banks have set-up costs be reimbursed ...
protested against you so why cabbies? Against the income tax as such? No! They protested against the tax wyekzekwowaniu happen to them! So the income tax in principle is not bad as long as they can be swiveled from him ...
But back to the DRM. With this technology, the problem is indeed quite different, but when unfolded it on the first factor, there is surprisingly common elements with those unfortunate dorożkarzami.
DRM problem is really simple to understand it to anyone who is able to distinguish the concept of material property of an intangible asset. But uwaaaagaa!
A person wishing to pass as intelligent, spoke with me once in a wider circle of family and copyright of their violations. The content of the conversation, or rather monologue, can be summarized as follows: how to copy music, you're a thief. It's exactly as if you stole the Mercedes from a neighbor block.
But is it indeed? Of course not. The problem is that in the minds of many Poles, unfortunately, but yes. And frankly, I do not know how to it takes, or how to fight.
(And if you're one of those who consider this allegation to be true of Mercedes - learn that stealing a Mercedes, stealing from a neighbor, while copying the music from that neighbor - not the only record label. Indeed, the theft occurs, and here and there but the injured party is quite different.)
the second time I went away from the DRM ... Let's go back to him for good. DRM problem relates to intangibles - the simplest terms, finally, was an effective mechanism that allows record companies to control the use of these goods.
The second thing that differs from tangible assets (the first is the aspect of the theft) is the way of their use. Imagine, Dear Reader, that you feel like the cake with the cream. Just like that. So what are you doing? Well, you go to the cafe, buy and eat them. It's obvious, right? Similarly, it is clear that if you eat a cookie, that's it still does not have (because it has been eaten). Is that so?
again So if you feel like a cake, then again you'll have to go to the candy store and buy a new cake, right? And this is precisely characterized by material possessions.
good assets and are governed by slightly different rules. Suppose you want to listen to the music. Just like that. What are you doing? You buy a CD with music and turn it in a player. Right? And what do you do if for a week again, you want to listen to this album? Well, then start it in a player. But zaaaaraz! Is there something I do not omitted?
Yes! I skipped buying a CD again. That's the biggest difference between tangible and intangible: the good assets can be reproduced at will and reusable. So in practice, the label does not control what the buyer will do with her plate and how many times.
And here comes the DRM. DRM is a technology that allows for effective control of the acquired ways of using the track. So buy the album and listen to. But in a week ... Again you have to buy it, listen to it again.
course, not really talking about the CDs. Music has long been available for purchase, both legally and illegally, in the form of a virtual, ie, no plates - the same files on your computer.
I get back here the last time already mentioned at the beginning of the cabbies. Cabbies did not protest against the tax - they protested against the effective enforcement of the tax. DRM cause similar protests, but no one protests against piracy! Protests affect only that he would end up at the end of the uncontrolled use of the acquired assets, such as the music.
But how? It's no longer will be able, once buying music, listen to it at will? How?
And so it! Decades of living in the past regime has taught us or our parents that the "culture" should have any access in the form of unlimited.
Only if such an approach to the topic is right? Of course, the point of view will vary depending on the point of the seat. People who had never have written anything more than the shopping list, consider DRM as an incarnation of Satan. Labels for the salutary and technology.
However, this viewpoint is not in this case to end so simply. This time, it depends not only on the point of the seat, but also on social consciousness.
Because what is unlimited and free access to goods of any type? And what we once led? What has led many other countries? What is happening today in Cuba? Not
I do intend dywagować of capitalism over socialism advantages that - these are obvious, but I would like to draw your attention to the simple fact that the ratio of the DRM is a perfect reflection of the political and economic views of the person.
So Let's argument, which most often use in discussions opponents of DRM: "DRM will bloom paradoxical qualified piracy."
And yes, he will. This will, therefore, that it will end for many people reuse, including for commercial purposes (for example on TV in the infamous barber), but once purchased the song. For
Brightness: buy music every time you want to hear it, absolutely no sense. The sense is no one-time purchase, eg 20 plays. And if the buyer is still not enough, a consecutive plays dokupujemy.
And here is the dog buried: DRM will make the studios will start selling could therefore plays a specific package and not just the proverbial one copy of the music. And what's more, they can separate (and expensive!) Sell music for commercial use. And this has lead to increased piracy certified - many people, after urealnieniu (just yes! urealnieniu!) the cost of music no longer afford it, so go for piracy.
But is that wrong? Again, it depends on your perspective. Obviously, these people would prefer to remain legal by buying one copy of the music and based on the inadequacy of existing methods of controlling the use of this music. Completely understand these people. However, it should simply say to yourself: this is wrong!
All my professional experience clearly taught me one thing: the most important in any business is clarity. If I sell something to someone, either there are some methods of control what he will do with this thing, or can I expect sooner or later he will invent a way to use this thing, in fact, I'll be on that loser.
But how kind of way? It's simple: if someone wants me to buy the program, and I know (let's assume for a moment so here. Perfect knowledge), how much he earned on this program, I can calculate the price you should pay me. This price, of course, has nothing to do with my true costs (these are just my lower level of profitability) - it is so calculated that I earned as much as possible and yet he is even worth it. It's brutal, but that's life and his principles.
So now if someone comes up with new ways to use the program, which he sold, which is how he earns more, then I will be lossy. Why? Well, I knew right away how much the buyer (let's call it an end user here) actually earned, zażądałbym more money from him knowing full well that they will be able to pay.
similar situation exists for those people who want to buy one copy of the music, and then use it at will. To reiterate again: this is wrong. And if it's bad, it is the most positive podpadnięcie these persons in piracy eligible after the introduction of DRM. Yes, it's even more brutal, but in the end we either begin to be violent, or we still lived in a world of discretion, which generally prevails in our country.
I: discretion. White is white, but like me is wrong and he is starving, it may, however, white is black ... NO! White is white, and my starvation (or even a real prospect of imminent death by starvation) absolutely does not entitle me (and in any event should not) to steal bread!
Well, but here is what reveals the Polish mentality. My personal benefit is after all more important than the absolute rule of law. State law or private, imposed in the form of licenses purchased good ...
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